The menu offerings will be supplemented by free books and magazines that customers can read inside the coffee bar. A map of our planned location The facility is 2, square feet and is zoned for commercial use. The owners have secured this location through a three-year lease with an option for extending.
Coffee drinkers in the Pacific Northwest are among the most demanding ones. Going forward, we expect to pass the break even point and become profitable near the end of our second year. Although, as stated before, coffee consumption is uniform across different income segments, Java Culture will price its product offerings competitively.
Our large part of our marketing strategy will be to hold open mic nights throughout the weekend. These choices create the foundations of the business that you are going to be building.
Who is your competition? This location is a heavily trafficked area set to expand at the end of year 3 upon the completion of a new corporate plaza.
The floor plan will include a square feet back office and a 2, square feet coffee bar, which will include a seating area with 15 tables, a kitchen, storage area and two bathrooms. Java Culture will offer its customers the best prepared coffee in the area that will be complimented with pastries, as well as free books that its patrons can read to enjoy their visit.
Additionally, such factors as desire for small indulgences, for something more exotic and unique, provide a good selling opportunity for coffee bars. Along with the espresso drinks, brewed coffee and teas, as well as some refreshment beverages, will be sold in the coffee bar.
At the same time, hot dry summers drive people into cafes to order iced drinks. This is your chance to convince potential funders that your business is run efficiently, that it is accountable and that it can achieve the objectives it sets.
Company Summary Java Culture, an Oregon limited liability company, sells coffee, other beverages and snacks in its 2, square feet premium coffee bar located near the University of Oregon campus.
A minor deviation from the amount of coffee in the shot, the size of the coffee particles, the temperature of milk, etc. Market Analysis Summary U. Its discerning coffee drinkers are in favour of well-prepared, strong coffee-based beverages, which they can consume in a relaxing environment.Nov 17, · Start a Coffee Shop or Cafe Business.
by: Tim Berry starting. This article is part Coffee Shop Business Plan In this sample business plan, find out how the Java Culture coffee bar capitalized on its proximity to the University campus to build a core group of repeat customers/5(8).
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independent establishments that offer cozy atmosphere and good coffee at affordable prices. Cafe Roma is a good example of such competition. We estimate that Starbucks holds approximately 35% market share in. A successful coffee shop or cafe can be the cornerstone of a community.
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